Ben Kamble | Senior Creative

Scenario Building

1.    Write down a scenario in plain english
2.    Let the scenario reflect the real life situation as much as possible
3.    Enhance the scenario with realistic data to make it relatable
4.    Write the scenario down in steps that are easy to follow for all involved
User Journey Mapping

1. Use the ordered steps to build the User Journey
2. Identify the objective and starting point of the User Journey
3. Identify the outcome - what is achieved

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